Internal staging · demonstration site · not a real business · not for publication
Early Years Portraits, established 1998


The Studio

Founded in Wollongong in 1998. Presently in its second generation of ownership, and its twenty-eighth year of continuous trading.

1998 — 2014

The studio was established by Margaret Hallam, who had spent the preceding fourteen years photographing school portraiture for a national firm and had formed firm views about how it ought to be done. She opened premises on Crown Street with one assistant and a client list of three preschools.

By 2004 the studio held engagements with twenty-two services. By 2011 it employed four photographers and had begun working with primary schools in the Shoalhaven.

2014 — Present

Ownership passed to Margaret's daughter, Anne Hallam-Reid, in 2014. The studio's photographic standard, its retention policy and its practice of offering existing services first refusal on their dates were all retained without amendment.

The studio now engages seven photographers and works with eighty services and schools across three regions.

Traditional portrait studio interior with formal lighting and backdrop
The Crown Street premises, in continuous use since 1998.

Principles of the Studio

Consistency

A portrait must be comparable with the one taken the year before. The lighting arrangement, seating and crop are specified in writing and are not left to the preference of the individual photographer attending.

Permanence

Every original produced since 1998 is retained in the studio archive. A family may request a reprint from any season, however long ago, and a considerable number do each year.

Procedure

Consent verification, session sequence, and the handling of absent or unsettled children are all governed by documented procedure rather than by judgement made on the day.

Compliance and Records

Working With ChildrenAll seven photographers hold current New South Wales Working With Children Checks. Card numbers and expiry dates are verified by the studio annually and supplied to each service in writing before attendance.
InsurancePublic liability and professional indemnity cover is maintained continuously. Certificates of currency accompany every written proposal and are reissued on renewal.
Consent verificationThe service's consent record is reconciled against the studio register on the morning of attendance, in the presence of the nominated supervisor, and the reconciliation is signed by both parties.
RetentionOriginal files are retained indefinitely in the studio archive. Families may request deletion of their child's images at any time and such requests are actioned within one business day.
Data storageAustralian-hosted, encrypted, with an offline duplicate held at the Crown Street premises.